Fail fast and do it for free — redefining retail with VR and eye tracking
In this eyes on innovation story, Maggie Ma, our marketing lead for XR talks to Martin Allen of Virtual Retail about how VR is ...
Maggie Ma
Hi, I am the head of marketing for the XR segment at Tobii, which means I get to tell amazing stories about our eye tracking sensor technology and how it is put to good use in VR and AR. I get inspired by the innovations that enhance understanding of ourselves, break the physical and financial barriers, help address incurable diseases, and fuel curiosity to explore new frontiers. It feels great to connect the magic of technology with the need of the users.
More from Maggie Ma
Vision care for everyone — a collaboration of private sector and government
In this eye for innovation story, Tobii's Maggie Ma talks about M2S Korea who are aiming to disrupt the process of vision examination in ...
Finding the keys to scalability — democratizing brain-health assessment
This is the SyncThink story, and how they brought research connecting eye movements with brain trauma into a commercialized VR solution on ...
Cognitive performance through decades of life — test, analyze, refine, repeat
This first post in the series an eye for innovation, Tobii's Maggie Ma sits down with Dr. David Martin, chief scientist at Apeiron Life to ...